This rebate site has a component I haven't seen in this context …
I love that there are a number of rebate sites. Competition is good, because it means better deals for everyone.
Each rebate site has its own methods for getting its members to use it. It could be high rebates, deals, coupons, or other bonuses.
A new rebate site, Lemoney, puts a twist on the concept with an old concept.
Trying to make a buck, way back when
For a time I spent a lot of time using traffic exchanges to get people to view my affiliate landing pages for some program or other. (In exchange for viewing other people's links, I'd get views of mine.) This exposed me to a lot of multilevel marketing programs, and I saw how they worked.
Some were schemes; others were moderately useful in some way. And all of them benefited the owner and the people who could drive a lot of referrals.
I eventually quit using the traffic exchanges because (a) I started this website and (b) I couldn't drive traffic to the website that way without raising scrutiny with search engines.
Direct-referral vs forced matrix
One of the key concepts of multilevel marketing is referrals. If Fred brings Greg into the business, Fred refers Greg, who enters Fred's network. Fred then gets rewarded for doing so, either with a flat commission, an ongoing percentage of Greg's revenue, or a combination of both. In this way, the business grows.
Now, if Fred is a great network builder and can recruit several dozen people, he'll do quite well. He'll be a star in that business. He's directly responsible for building the business, and if they're all his direct referrals, he'll be rewarded as such.
However, there's another kind of multilevel business structure that evens things out a bit. Star performers will still do well, but average recruiters can benefit, too.
Enter the concept of a forced matrix.
Let's say Fred gets 20 referrals. Without a forced matrix, he'd get 20 direct referrals. Great for him, but then every one of his referrals needs to get his/her own referrals so that the magic can happen for them.
In a 4-by-n forced matrix, though, the first four people he signed up would be directly under him, and the other 16 people he signed up wouldn't go directly under him, but under one of his four direct referrals.
Fred would get a (smaller) ongoing commission from those 16 referrals, which are effectively second-level referrals. But, his direct referrals now each have four direct referrals of their own — and they didn't have to lift a finger for them! This feature becomes a selling point of its own. The referral structure builds more uniformly, and even below-average referrers can benefit (albeit at a slower rate).
Rebate site meets forced matrix
Lemoney uses a 4-by-n forced matrix structure for its members. Every member falls into the structure, regardless of how they joined. The site owner is at the top. Anyone else who signs up enters the structure at the highest point in the network of the person that referred them.
Now, please note this key distinction. Lemoney is not a multilevel marketing business, even though it has some of the characteristics of one. It does not cost you a penny to join, and there are no ongoing charges for being a member.
All of the money that comes into Lemoney is from affiliate commissions from the stores you're buying from, just like any other rebate site. It does not come from the members' pockets.
Where the multilevel part comes into play is bonuses from your referral network, or “community,” as the site calls it. You get a bonus of 5% of the rebates earned by your (up to) four direct referrals, a bonus of 2.5% of the rebates earned from your (up to) sixteen second-level referrals, 1.25% for the next level, and so on.
Note that this is a bonus, not a “cut.” If you earn 10% cash back at a store, you get the full 10% regardless of whether you're on the second level, or the seventeenth level.
Additionally, there's the opportunity to multiply this bonus each month by doing tasks. The tasks include using the site normally (buying things through the links at your favorite stores) and referring people.
Why join now? Why join under me?
Actually, this is a couple of questions: Why join now, and why join under me?
Like I mentioned before, as of July 2016, this site launched about a month ago, so it's early in the game. I don't know exactly what level in the network I'm in (the site doesn't tell me), but it's probably not too far from the top. As with every multilevel structure, the earlier you get in, the closer to the top you are.
So, that's the reason to join now.
But, after all of this discussion, you may realize something.
You may realize that, if you join with my referral link to Lemoney, you'll be one level down in the structure from me. Which I just got done saying is one more level away from where the fun is.
I still think it's to your advantage to join under me rather than sign up directly from the site. Here's why.
As you may have noticed, I've got a blog. It's now over 11 years old, and I've talked about rebate sites practically from the beginning. I'll be promoting Lemoney and encouraging people to sign up in more posts, and on my social media accounts. I'll be adding Lemoney to my cash back comparison engine to get some more people signing up.
That last paragraph sounds like it's all about me … but remember that Lemoney uses a forced matrix. Once the level you're in is full, you start seeing my referrals in your community — even if you refer no one, ever!
Basically, if you sign up under me, you will have an active referrer that will end up building your community at a faster rate, which means extra free money in your pocket. If, instead, you sign up on the main site, you end up with whomever the system puts you with, which is an unknown. It could be someone even better than me, but more likely it will be someone who joins just to join, and won't be especially active as a referrer.
Make sense? Let's do this rebate site thing together
Sign up here and we'll get started! Again, no cost to join, no cost to remain a member!
Was going to sign-up directly from their site, but your post made a convincing point as why I should sign-up through you, so I just did. 🙂
Well thank you! 🙂
Any updates on your experience with LeMoney?
Hey Tony. The site is still around.
My experience has been fine. This kind of referral structure does benefit people who got in earlier because the levels below fill faster at the beginning and slower later on, so it’s going to be slower going than it was a year and a half ago.
But, I’m still getting referrals, and I know that they’re not all ones that I’ve referred personally.