Many online retailers, such as Amazon.com, have customer reviews as an integral part of their site’s functionality: user buys something, tries it out, posts what they thought. The aim of having customer reviews alongside the product descriptions is to provide real, honest feedback from real people to allow for better-informed buying decisions. A side benefit … Read more
I don’t consider myself a funny person most of the time. Once in a while, though — usually when I’m tired or otherwise stressed — I’ll get in one of those moods, and inspiration (or just lowered inhibitions) hits. I’m sure most of you can relate the need to appease your inner actor or comedian. … Read more
Stores online and offline are fighting tooth and nail for your money this holiday season. The deals are far from over, of course. If you’re planning to save yourself a whole boatload of stress and buy most (all?) of your gifts online this holiday season, then I hope that you’ve become well-acquainted with rebate portals … Read more
The authors were kind enough to get a complimentary copy of Living the Savvy Life into my hands a while back. Subtitled “The Savvy Woman’s Guide to Smart Spending and Rich Living,” Melissa Tosetti and Kevin Gibbons have a lot to say in this 219-page book. The book’s primary audience is indeed as advertised in … Read more
(Hah … the WordPress text editor is telling me that it’s “Saving Draft” … that’s actually what I’m going to talk about!) This past weekend I took a trip to Costco to pick up a few things. Some places my wife and I hesitate to get generic (store) brand because it was weak, didn’t work, … Read more
Actually, this isn’t a recent capture: Coupons have always been doing the bidding of the marketing department. Companies don’t distribute coupons because they’re nice. They want more of your money, and coupons are a way to get you to spend more. There are three basic mechanisms for companies to get more revenue: (a) increase the … Read more
This post yesterday on TechCrunch highlights the story of Posies Bakery and Cafe in Portland, Oregon, after running a Groupon campaign last year. Her shop’s aggressive deal campaign ($13 worth of merchandise for $6) set her back $8,000 and caused her to need to withdraw from savings to make payroll and rent. She calls it … Read more
You may not be able to drive off from your wedding day in an Aston Martin or have a shot at the British throne. So what? Royalty does have its privileges, but many of the same luxuries that the new Duke and Duchess of Cambridge have at their disposal are surprisingly affordable. This is a … Read more